First Time Instructions
Live Assistant requires the following:
A) Facebook Business Page: sometimes referred to as a Platform. Any live using Live Assistant must start in a Business Page, then can be shared to your personal newsfeed, other business pages and groups. Anywhere the live sale is shared, Live Assistant will manage those sales. but the live must start in a business page.
B) Two modern internet-connected devices - Often a Computer for Live Assistant and Phone for Facebook Live.
Most retailers will use two devices during a live using Live Assistant. Most often, a PC or Mac is used to run Live Assistant in a browser and we recommend Chrome as your browser. Then you use a second device, most often a phone to run the live. It is possible to run a Live with one computer, using two SEPARATE windows side by side (one for Live Assistant, one for your Facebook LIve). It's also possible to use two phones, two tablets, etc.
We recommend using Chrome as the most compatible web browser we have tested on all platforms. As Live Assistant uses large fonts, it even works great on the small screen of a phone. This way, you can use a larger screen like a Tablet or Notebook to run your FB Live, so it's easier to read all the comments from your customers on the larger screen. We recommend you have your device powered on AC (not on battery power) and have power management disabled on your LIve Assistant device so that it doesn't accidentally go to sleep and stop tracking. For an iPhone / iPad, it's Settings / Display & Brightness / Auto-Lock / Never. For PC / Mac it's Settings / Control Panel, Power and on the AC Power power management option, turn the screen and sleep off or to multiple hours.
C) Numbered Plastic Tiles: to hold up numbers along with your items - Not necessary, but quite helpful.
1) Quick Start
Log into loyalshops at www.loyalshops.com/login; then go to the Live Assistant menu, then click on the Live Dashboard sub-Menu.
2) Connecting To Facebook - When you first get there, there is a quick setup with Facebook. This FB setup is for Live Assistant to receive permissions for Live Assistant to read and post to your business page. This setup is only needed the first time and occasionally if you change your password or for other security checks by FB. Normally, these steps won't be necessary and it's just a few clicks to start Live Assistant to be ready for your Live each time after this quick setup.
You may see Live Assistant needing to Log into Facebook. Make sure you are logging in with your account that has admin rights to your Business page (Picture 1). If your already logged in to Facebook, click on the Blue Continue with Facebook-Button. Facebook needs this to tell Live Assistant what pages your an admin on.
3). Next Facebook will ask you to Continue as your Facebook Profile.
The name you see is very likely your name, this is correct for it to list your name, not your business page name.
If it is the correct profile that has Business Page access, choose the Blue Continue "Profile Name" button.
Not Your Name Listed?
If that name there isn't your profile that has admin access, exit this setup, log out of Facebook on any browser and app on the device, then start over with this setup and you can log into your correct Facebook Profile with Admin access to a business page.
4) Choose Facebook Business Pages To Go Live On (You can add more pages/platforms at any time)
Facebook will now ask what pages LoyalShops Live Assistant can access. We recommend selecting all of them. We only access a page you choose inside our software, but if you leave off a page in this setting, then that page will not be accessible at all inside LIve Assistant. So Selecting All is the most flexible and approves us to have access to your email address as well (but if you are positive there is a business page you will never want to sell in, you can uncheck it here and Live Assistant won't be able to access it). Choose the Blue Next Button after hitting Select All and making sure the business pages are selected. Again, if you don't see your business page on this list, you are likely on the wrong Facebook Profile, log out of Facebook and start these instructions over, or you need to ask permission to become an Admin of the Business Page you want to go Live on. Sometimes we find another family member or friend made the business page and the retailer isn't an admin in cases the page is missing from this list. If you're going to go live on a shared page/platform, they will give you permission just before your live starts and we have a help file to walk you through that just before you go live.
5) Permissions - Just leave as yes - Next Facebook asks for Live Assistant to have permission to receive your email address, manage your page and publish it to your page. These must all be YES for Live Assistant to function. Verify all settings are switched to YES like in the picture below, then choose the blue DONE button.
6) Congrats, FB Setup is completed, click the Blue "OK" button.
7) START LIVE ASSISTANT - Pick Your Business Page
After following the Facebook approvals, It will take you to a page to choose your Streaming Location - Use the drop-down "Select Live Streaming Location" menu and choose the business page you wish to go Live on. If the page you wish is not on there, follow the help right below the Select Live Streaming Location for instructions.
8) CHOOSE HOW TO ATTACH TO YOUR LIVE
Once you pick a Business Page, New options appear below that. Leave the "Comment Claims To Stream" checked. If you uncheck this, Live Assistant will track sales but won't comment to your customers they won. This can be useful if you want to run Live Assistant on a past live and want to look for sales without Live Assistant commenting on them. But typically, leave this on. Now you see three sections to choose from. The "Wait for your live" if clicked on will tell Live Assistant to begin looking for a live on the page you choose. You will see it say:
Live Assistant is ready to help with your LIVE, when you’re ready!
As soon as the very next live starts, Live Assistant will connect to it and begin tracking your live. If your on your own page, this is the best option to choose. Because as soon as you hit the Go LIve button, you can start focusing on selling. This feature is disabled on business pages/platforms for multiple retailers.
The second option is "Looking for a new live video". This feature works great on Shared Platform pages. Onnce you start your video, another box will show up with your video showing the date/time/live description. Then click on YOUR video to connect to your live and start selling.
The third Choice is "Choose Your Posted Video". If you previously had a Live, you can find it here and click on it again to pick up any new sales since the last time you ran the bot on that live.
That Gear Icon, lets you go back to the above settings and choose a different page or choose a different stream setting or turn to comment on or off. The OBS button is for those that use the OBS Open Broadcasting Software and need to enter a license key. If you aren't familiar with OBS, just ignore this feature. Usually neither of these are needed.
9) Running a LIVE with Live Assistant
Once your Live is Up and Running, and you have seen the initial Comment from Live Assistant, you are ready to go. BTW, the initial comment post is fully configurable on the Live Assistant Settings Page. Now, as your customers comment during your Live, Live Assistant will be looking for the three Keywords Sold, Mine & Claim, as well as Pass unless you have changed them in Live Assistant Settings along with a number you tell them. For example "sold 123".
The first customer to state Sold and an Item Number will claim the item, and it will be listed at the top of the Live Dashboard as well as will be commented to the customers that the FB User has claimed the item. If a second person tries to claim the item, it will also respond that they are on the waitlist in case it becomes available; the customer's name is now listed as runner-up #2 Red Ribbon and is told in a comment they didn't get the claim, but could if #1 Passes.
Finally, we track and save up to 2 waitlisted customers per number in case the winning customer passes (we then hand it to the next in line) or after the live doesn't pay. You now have someone else's name that showed interest during the live and can offer it to them.
The new claims are always at the Top and in a significantly larger font. This is done so you can easily read a new sale from a presentation distance. As new claims come in, they will be streamed below the latest claim, and you can scroll through that list.
At the top of the page is a gear icon. This will let you change Live Source (New Stream, Current Stream or previously recorded stream) or turn off bot commenting if there is a reason to do so.
You would pick a new Stream when you wanted to set up for an upcoming Live Sale. If you need to start Live Assistant after the beginning of the sale or in case of a problem, you can choose "The Current Stream", turn off commenting, let Live Assistant catch up, then turn to comment back on. It will pick up any recent Sold & Pass Comments it may have missed. Those new entries will then be added to the Sales Page for that session.
When you are done with your Live, you can keep Live Assistant running, and it will continue to watch for claims after your Live has ended via the Live Posted Video. Posted Videos will show for 24 hours and must be longer than 5 minutes to show up.
You can also use Live Assistant for Speed Videos. Record Your Video just like a Live with Claim Numbers and use your Keyword Number for claims. Then post your Video and with Live Dashboard, choose the Business Page, but instead of picking "A New Stream", pick the Speed Video below. Live Assistant will now monitor your Speed Video.
This is useful to post a Live and allow customers to "Shop the Replay", then you can run the Live again on that Replay to see if you captured additional sales.
Once Live or Shop the Replay is over, then go to the Live History page and see claims are listed by Customer, then their Claims.
NOTE ON SHARING TO OTHER PAGES & GROUPS
Live Assistant must start in a Business Page to track customers' sales. Once a live is started, you can share with a FB newsfeed, other pages, and groups manually. If you go Live on a Page and also wish to share to your Group, start your Live in your Business Page, then inside your Live, you may find a Share Button, choose it, then select Group as one of the options and pick your Group from the list (you must be an admin of the Group to share a link in this way). Your Live is now in your Business Page and Group simultaneously, customers can join you Live from either location, and Live Assistant will manage sales for all.
SHARE TO A GROUP, PERSONAL NEWSFEED or ANOTHER BUSINESS PAGE
If your using a computer, here is another method to share your live to a Group, Page or Newsfeed easily with a computer:
Note: If your going to go live on a Shared Page (Many retailers using the same page) also known as a platform, please only start your Live Assistant BOT just before your time to go live as to not disturb another persons live start time. Also, please very carefully only choose a New Live Stream. Do not choose another live listed below A New Live Stream as that could damage another retailer's live.
How to capture customers' contact information for invoicing
Some retailers ask their customers to leave their emails as comments in the live. While this works and you can manually pull those email addresses using our Live Commenting menu after the live, we don't recommend that as the best method. Having customers drop their emails means you have the manual process of pulling those emails after the live and they aren't usefully stored for future use. Also, your competitors can capture your customer's contact info and market to them as well! So we recommend building a registration page with our Landing Page tool. You can create many of these pages and they are relatively easy to build. You can then share these registration pages anywhere including in Live Assistant. If you would like help, we are willing to build a registration page for you, for no additional charge. Just email us your logo (if you have one) and the web address (URL or www.) address of your Facebook Business Page to firstname.lastname@example.org. If you don't have a logo, let us know two colors you like for your business (use descriptive color names like hot pink or blue, versus pink and blue. Also, if you have an Instagram link and even a website store, include those links as well.
Drive More Shoppers To Your Lives with Better Notifications - LoyalShops Texting
Many of our customers that use Live Assistant also use our Texting service. We have a texting feature called Shop Live Notifications. Once you have customers signed up and turn on Shop Live Notifications, we can automatically send out a text to any customers on your texting list with your Live Description and the Link to the FB Live you just started and they will receive it within seconds of you starting the live. This is a great way to drive your best customers to your sales as FB notifications are quite poor these days.
Cheers, LoyalShops Support